I M SO CHIC : When Fashion meet Art and Luxury


I M SO CHIC is more than a fancy Fine Jewelry store… It is one of South Beach Miami’s best place to be!

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Owner, Maelle Benichou knows that jewelry stores can be intimidating and sometimes even little bit uncomfortable. This is why she has worked so hard on making her shop turning into a very cosy and haut de gamme Concept Store.

Extremely well located, on 2000 Collins Avenue, I M SO CHIC offers many services such as all handmade necklaces, bracelets, rings, diamonds, rare watches, custom designs… and so on!

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Here are some of the quality handmade jewels you can find in I M SO CHIC.

Shooting By Julio Mendes - Model Mylène Beautes

1602008_10151852949416444_1090962844_o***Turchin necklace

1504399_10151855754731444_1690678389_o*** I'm So Chic diamonds (e-vs1) jewels

1412218_10151864418081444_140049284_o*** Catayeno Necklace - Legacy collection
    Mael rings - Boa and gold dust

Artist can also apply to sell their artwork in this classy store. Art lovers can just stopped there to sit down on the silver and shinning coach, and watch the brilliant artwork available.


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Every month, an amazing event takes place in the store. From wine and cheese tasting to the funny parties, everything is made to bring comfort and happiness.

Check out I M SO CHIC official website NOW or visit the store HERE

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